Resources on digital media strategy for charities and non-profits. Based on research, analysis and good practices, this collection is especially aimed at non-profit organisations to help them use digital media in a strategic manner to achieve their missions. I also add my insight from my experience working in the non-profit sector for over 20 years.

What Works Better for Retention – Printed or Digital Texts?

A recent survey by the research group Bay View Analytics found that 43 percent of college faculty believe students learn better with print materials — the same message students have been sending, when we bother to ask. Yes, cost issues need to be addressed, and yes, digital has a vital place in contemporary education. But so does print. There's a pressing need to rethink the balance between print and digital learning tools. When choosing educational materials, educators — and parents — have to consider many factors, including subject matter, cost, and convenience. However, it's also important to remember that research findings usually tip the scales toward print as a more effective learning tool.

Continue ReadingWhat Works Better for Retention – Printed or Digital Texts?

Why service industry workers should embrace, not fear, the AI-driven digital revolution

AI-driven automation will transform almost every service job in some way. But they will replace very few. It is because there’s always something that “globotics” can’t do. In other words, we won’t be seeing a future with massive factory closures; rather, more people would shift from long-term jobs to temporary, freelance work. Digital technology is driving job displacement, but don’t forget that human ingenuity is driving job creation.

Continue ReadingWhy service industry workers should embrace, not fear, the AI-driven digital revolution

Digital thought clones manipulate real-time online behavior

The knowledge that technology companies are preying on their users’ digital activities without their consent and awareness is well-known. But Associate Professor Jon Truby and Clinical Assistant Professor Rafael Brown at the Centre for Law and Development at Qatar University have pulled the curtain on another element that technology companies are pursuing to the detriment of people’s lives, and investigated what we can do about it.

Continue ReadingDigital thought clones manipulate real-time online behavior

How the pandemic is forcing managers to work harder

So managers have a lot more work to do in responding to the pandemic. Executives need to tailor their behaviour to individual employees’ needs. Ironically, though managers may have feared that remote working would allow employees to slack, it may be that managers have not been up to the challenge. Bosses may have spent too much time videoconferencing and not enough speaking directly with subordinates.

Continue ReadingHow the pandemic is forcing managers to work harder

How emerging technology fits in your digital transformation

The business response to COVID-19 has accelerated technology adoption, making emerging technologies a more accessible and important part of digital transformation strategies. Although emerging technologies took a bit of a back seat to more established technologies during the initial COVID-19 outbreak, they're still priorities CIOs need to pursue once the pandemic subsides.

Continue ReadingHow emerging technology fits in your digital transformation